Developing Effective Sports Marketing Strategies
Completed by James Campbell
February 1, 2026
16 hours (approximately)
James Campbell's account is verified. Coursera certifies their successful completion of Developing Effective Sports Marketing Strategies
What you will learn
Build strong brand identities for teams, leagues, and athletes
Design fan engagement strategies powered by segmentation and AI
Analyze and implement sponsorships and tech-enabled partnerships
Skills you will gain
- Category: Strategic Partnership
- Category: Loyalty Programs
- Category: Customer Relationship Management
- Category: Technology Strategies
- Category: Social Media Strategy
- Category: Brand Management
- Category: Branding
- Category: Artificial Intelligence
- Category: Content Strategy
- Category: Marketing Analytics
- Category: Marketing
- Category: Ethical Standards And Conduct
