Product Marketing and Go-to-Market Strategy
Completed by ANTONIO AGUSTI MARTI
June 5, 2026
6 hours (approximately)
ANTONIO AGUSTI MARTI's account is verified. Coursera certifies their successful completion of Product Marketing and Go-to-Market Strategy
What you will learn
Develop and execute high-impact go-to-market strategies
Craft compelling messaging and brand positioning for tech products
Lead and collaborate effectively across product, sales, and marketing teams
Skills you will gain
- Category: Marketing Planning
- Category: Customer experience improvement
- Category: Product Marketing
- Category: Product Strategy
- Category: Market Share
- Category: Commercialization
- Category: Persuasive Communication
- Category: Customer Analysis
- Category: Strategic Marketing
- Category: Product Management
- Category: Strategic Partnership
- Category: Branding
