Advanced Techniques for Strategic Account Management
Completed by Michael Magdy Labib Elias
May 29, 2026
3 hours (approximately)
Michael Magdy Labib Elias's account is verified. Coursera certifies their successful completion of Advanced Techniques for Strategic Account Management
What you will learn
Map real decision influence using relationship intelligence and detect early signals that shape account outcomes.
Identify and validate growth opportunities, then design personalized cross-sell, upsell, and renewal strategies.
Lead cross-functional and virtual account teams with clear roles, strong coordination, and confident client engagement.
Skills you will gain
- Category: Stakeholder Management
- Category: Cross-Functional Collaboration
- Category: Vendor Management
- Category: Cross Selling
- Category: Virtual Teams
- Category: Business Relationship Management
- Category: Customer Relationship Management
- Category: Account Strategy
- Category: Drive Engagement
- Category: Sales Strategy
- Category: Consultative Approaches
- Category: Consultative Selling
