Google Ads for Beginners
Completed by Shilpa Kaushik
February 13, 2025
2 hours (approximately)
Shilpa Kaushik's account is verified. Coursera certifies their successful completion of Google Ads for Beginners
What you will learn
Create a Google Ads account and set up first campaign structure
Create ad groups, do keyword research, set up audience targeting, and write ads
Learn how to use the tools and settings available to optimize campaigns and make them profitable
Skills you will gain
- Category: Advertising Campaigns
- Category: Paid media
- Category: Advertising
- Category: Return On Investment
- Category: Keyword Research
- Category: Online Advertising
- Category: Pay Per Click Advertising
- Category: Google Ads
- Category: Digital Advertising
- Category: Digital Marketing
- Category: Search Engine Marketing
- Category: Campaign Management
