Analytics, ROI, and Evaluation
Completed by Faheem Rehman
July 2, 2025
11 hours (approximately)
Faheem Rehman's account is verified. Coursera certifies their successful completion of Analytics, ROI, and Evaluation
What you will learn
Master KPIs and metrics for optimized business performance.
Improve marketing funnels to boost conversions.
Leverage Crazy Egg and Google Analytics for data-driven insights.
Maximize ROI with effective campaign strategies.
Skills you will gain
- Category: Data-Driven Decision-Making
- Category: Performance Metric
- Category: Data-Driven Marketing
- Category: Web Analytics
- Category: Business Metrics
- Category: Heat Maps
- Category: Return On Investment
- Category: Marketing Strategies
- Category: Marketing Analytics
- Category: Digital Analysis
- Category: Marketing
- Category: Analytics

