GenAI for Customer Journey Mapping
Completed by Ada Silvia Piñatelli Lopez
September 30, 2025
3 hours (approximately)
Ada Silvia Piñatelli Lopez's account is verified. Coursera certifies their successful completion of GenAI for Customer Journey Mapping
What you will learn
Analyze the role of GenAI in transforming traditional customer journey mapping approaches.
Design a GenAI-enhanced customer journey map incorporating key AI concepts.
Evaluate the practical benefits and challenges of implementing GenAI in customer journey mapping processes.
Skills you will gain
- Category: Real Time Data
- Category: AI Integrations
- Category: Customer Analysis
- Category: Data-Driven Marketing
- Category: Analysis
- Category: ChatGPT
- Category: Customer experience improvement
- Category: Customer experience strategy (CX)
- Category: AI Personalization
- Category: Generative AI
- Category: Design
- Category: Journey Mapping
