Content Strategy
Completed by Nicolas Spadafora
February 11, 2026
8 hours (approximately)
Nicolas Spadafora's account is verified. Coursera certifies their successful completion of Content Strategy
What you will learn
Master content strategy fundamentals for better brand visibility and conversions.
Optimize B2B and B2C content to boost audience engagement.
Leverage paid ads and content calendars for maximum reach.
Measure success with KPIs and refine strategies through content audits.
Skills you will gain
- Category: Content Creation
- Category: Search Engine Optimization
- Category: Copywriting
- Category: Digital Content
- Category: Content Development and Management
- Category: Web Content
- Category: Paid media
- Category: Digital Media Strategy
- Category: Online Advertising
- Category: Advertising
- Category: Email Marketing
- Category: Content Strategy
