GenAI for Market Research Analysts
Completed by María Alejandra Martínez Quiasúa
February 23, 2026
2 hours (approximately)
María Alejandra Martínez Quiasúa's account is verified. Coursera certifies their successful completion of GenAI for Market Research Analysts
What you will learn
Identify the capabilities of GenAI for basic role-specific market research functions.
Examine real-world applications to leverage GenAI for streamlining work and fostering innovation in market research functions.
Deploy strategies and tactics to responsibly integrate GenAI into market research practices, while maintaining human oversight and accountability.
Skills you will gain
- Category: Generative AI
- Category: Data Analysis
- Category: Trend Analysis
- Category: Customer Analysis
- Category: Market Research
- Category: Competitive Intelligence
- Category: Market Intelligence
- Category: Responsible AI
- Category: Customer Insights
- Category: Market Trend
- Category: Market Analysis
- Category: Competitive Analysis
