Event Marketing & Management Fundamentals
Completed by Andrea Badillo
June 4, 2026
6 hours (approximately)
Andrea Badillo's account is verified. Coursera certifies their successful completion of Event Marketing & Management Fundamentals
What you will learn
Understand event marketing concepts and audience engagement strategies.
Plan and coordinate event operations, stakeholders, and venue activities.
Design experiential events that support branding and business goals.
Skills you will gain
- Category: Event Planning
- Category: Stakeholder Communications
- Category: Brand Awareness
- Category: Event Management
- Category: Stakeholder Management
- Category: Branding
- Category: Marketing Communications
- Category: Brand Strategy
- Category: Plan Execution
- Category: Driving engagement
- Category: Marketing Effectiveness
- Category: Marketing Strategies

