Google Search Advertising Foundations
Completed by Elham Vahidinia
October 14, 2025
22 hours (approximately)
Elham Vahidinia's account is verified. Coursera certifies their successful completion of Google Search Advertising Foundations
What you will learn
The benefits and capabilities of Google Ads
The fundamentals of keyword targeting, research, and planning
Essential terms and metrics to assess a Google Ads campaign
How assets can affect campaign performance
Skills you will gain
- Category: Digital Advertising
- Category: Performance Measurement
- Category: Online Advertising
- Category: Quality Assessment
- Category: Performance Metric
- Category: Automation
- Category: Google Ads
- Category: Pay Per Click Advertising
- Category: Search Engine Marketing
- Category: Copywriting
- Category: Marketing Strategies
- Category: Keyword Research
