Google Search Advertising Foundations
Completed by Elham Vahidinia
October 14, 2025
22 hours (approximately)
Elham Vahidinia's account is verified. Coursera certifies their successful completion of Google Search Advertising Foundations
What you will learn
The benefits and capabilities of Google Ads
The fundamentals of keyword targeting, research, and planning
Essential terms and metrics to assess a Google Ads campaign
How assets can affect campaign performance
Skills you will gain
- Category: Marketing Strategies
- Category: Advertising Campaigns
- Category: Bidding
- Category: Keyword Research
- Category: Campaign Management
- Category: Automation
- Category: Digital Advertising
- Category: Google Ads
- Category: Performance Metric
- Category: Advertising
- Category: Quality Assessment
- Category: Performance Measurement
