Strategies for Paid Campaigns
Completed by Malkeet Khaira
February 5, 2025
11 hours (approximately)
Malkeet Khaira's account is verified. Coursera certifies their successful completion of Strategies for Paid Campaigns
What you will learn
Master paid campaigns and CRO to drive business growth and customer engagement
Optimize landing pages with Unbounce and persuasion principles for higher conversions
Leverage dynamic ads on Facebook and Instagram for maximum ROI
Implement advanced bidding strategies and track performance using Google Analytics
Skills you will gain
- Category: Web Analytics
- Category: Google Ads
- Category: Conversion Funnel Analysis
- Category: Bidding
- Category: Pay Per Click Advertising
- Category: Budgeting
- Category: Advertising Campaigns
- Category: Digital Marketing Campaigns
- Category: Performance marketing
- Category: Online Advertising
- Category: Digital Advertising
- Category: Google Analytics
