Marketing Project Management and Strategy Fundamentals
Completed by Hajar Ali Eletreby
May 18, 2026
6 hours (approximately)
Hajar Ali Eletreby 's account is verified. Coursera certifies their successful completion of Marketing Project Management and Strategy Fundamentals
What you will learn
Create and manage project task cards in Trello using due dates, checklists, and key project management acronyms.
Apply the SMART framework to set measurable marketing goals and write concise internal updates for your team.
Share and manage documents in cloud-based collaboration tools by assigning correct permission roles and verifying access.
Define core marketing concepts and apply a SWOT analysis to evaluate a product's strategic position in the market.
Skills you will gain
- Category: Collaborative Software
- Category: Digital Marketing
- Category: Marketing
- Category: Business Communication
- Category: Value Propositions
- Category: Identity and Access Management
- Category: Role-Based Access Control (RBAC)
- Category: Project Management
- Category: Target Audience
- Category: Marketing Strategy and Techniques
- Category: Smart Goals
- Category: Marketing Strategies

