Introduction to Decision Science for Marketing
Completed by Jiya Patreja
November 1, 2024
22 hours (approximately)
Jiya Patreja's account is verified. Coursera certifies their successful completion of Introduction to Decision Science for Marketing
What you will learn
Demonstrate a solid understanding of the decision-making process through data analytics.
Visualize and imagine the application of data analytics techniques to real-world marketing problems.
Explain how marketing analytics and decision science approaches for marketing can enhance the quality of marketing decision-making.
Skills you will gain
- Category: Data-Driven Marketing
- Category: Personalized Campaigns
- Category: Customer Data Management
- Category: Customer Analysis
- Category: Marketing Analytics
- Category: Customer Retention
- Category: Predictive Analytics
- Category: Customer Insights
- Category: Data-Driven Decision-Making
- Category: Predictive Modeling
- Category: Customer experience improvement
- Category: Marketing Strategies
