Digital Marketing
Completed by Kristelle Ferrer
April 12, 2025
20 hours (approximately)
Kristelle Ferrer's account is verified. Coursera certifies their successful completion of Digital Marketing
What you will learn
Define what digital marketing is and how it applies to modern business
Plan and launch a digital marketing campaign with measurable outcomes
Apply B2B marketing tactics to specific audience segments
Use digital marketing tools like Adobe Express to create and manage content
Skills you will gain
- Category: Driving engagement
- Category: Digital Marketing
- Category: Conversion Funnel Analysis
- Category: Digital Marketing Campaigns
- Category: Promotions and Campaigns
- Category: Customer Relationship Management
- Category: Lead Generation
- Category: Diversity Marketing
- Category: Content Marketing
- Category: Marketing Effectiveness
- Category: Marketing Strategies
- Category: Product Promotion
