Marketing Management
Completed by Suelen Dos Santos Monteiro
July 11, 2026
9 hours (approximately)
Suelen Dos Santos Monteiro's account is verified. Coursera certifies their successful completion of Marketing Management
What you will learn
Craft and implement customer-centric marketing strategies that drive growth.
Leverage key marketing frameworks to position brands for success.
Analyze markets through segmentation, competitive insights, and brand positioning.
Design impactful marketing plans to achieve business objectives.
Skills you will gain
- Category: Marketing Strategies
- Category: Consumer Behaviour
- Category: Communication Strategies
- Category: Marketing
- Category: Branding
- Category: Integrated Marketing Communications
- Category: Target Audience
- Category: Strategic Marketing
- Category: Marketing Channel
- Category: Marketing Management
- Category: Marketing Strategy and Techniques
- Category: Product Strategy
