Digital Channel Planning Strategy
Completed by Christopher Brewer
September 19, 2025
9 hours (approximately)
Christopher Brewer's account is verified. Coursera certifies their successful completion of Digital Channel Planning Strategy
What you will learn
Gain an understanding of channel planning and the key tactics for leveraging various digital marketing channels
Develop expertise in outbound marketing tactics, including how to set up, manage, and measure the performance of YouTube and video campaigns.
Develop an effective ecommerce website or app, use social commerce tools, and implement strategies for social customer service
Skills you will gain
- Category: Demand Generation
- Category: Digital Content
- Category: Social Media Strategy
- Category: Digital Marketing
- Category: Marketing Strategy and Techniques
- Category: Marketing Communications
- Category: Social Media Management
- Category: Marketing Channel
- Category: Social Media Content
- Category: Marketing Automation
- Category: Social Media Marketing
- Category: Digital Marketing Campaigns
