CEO Playbook: Generative AI
Completed by Jessica White-Kassouf
November 17, 2025
6 hours (approximately)
Jessica White-Kassouf's account is verified. Coursera certifies their successful completion of CEO Playbook: Generative AI
What you will learn
Evaluate AI as a cognitive partner to enhance thinking and strategic vision.
Develop AI-enhanced communication strategies while maintaining an authentic voice.
Transform strategic planning using AI for insights, scenario planning, and innovation.
Design ethical AI implementation frameworks that balance automation and human judgment.
Skills you will gain
- Category: Google Gemini
- Category: Strategic Marketing
- Category: Business Transformation
- Category: Anthropic Claude
- Category: AI Enablement
- Category: Organizational Change
- Category: Strategic Leadership
- Category: ChatGPT
- Category: Competitive Intelligence
- Category: Leadership
- Category: Strategic Communication
- Category: Generative AI
