Digital Marketing
Completed by Alison Arens
September 9, 2025
20 hours (approximately)
Alison Arens's account is verified. Coursera certifies their successful completion of Digital Marketing
What you will learn
Define what digital marketing is and how it applies to modern business
Plan and launch a digital marketing campaign with measurable outcomes
Apply B2B marketing tactics to specific audience segments
Use digital marketing tools like Adobe Express to create and manage content
Skills you will gain
- Category: Digital Marketing
- Category: Lead Generation
- Category: Marketing Effectiveness
- Category: Marketing Strategies
- Category: Product Promotion
- Category: Diversity Marketing
- Category: Advertising
- Category: Digital Marketing Campaigns
- Category: Driving engagement
- Category: Marketing Strategy and Techniques
- Category: Customer Relationship Management
- Category: Conversion Funnel Analysis
