Digital Channel Planning Strategy
Completed by Bassam albassam
November 11, 2025
9 hours (approximately)
Bassam albassam's account is verified. Coursera certifies their successful completion of Digital Channel Planning Strategy
What you will learn
Gain an understanding of channel planning and the key tactics for leveraging various digital marketing channels
Develop expertise in outbound marketing tactics, including how to set up, manage, and measure the performance of YouTube and video campaigns.
Develop an effective ecommerce website or app, use social commerce tools, and implement strategies for social customer service
Skills you will gain
- Category: Marketing Strategy and Techniques
- Category: Marketing Communications
- Category: Demand Generation
- Category: Digital Content
- Category: Social Media Strategy
- Category: Digital Marketing
- Category: Social Media Campaigns
- Category: Digital Marketing Tools
- Category: Marketing Channel
- Category: Cross-Channel Marketing
- Category: Content Marketing
- Category: Marketing Strategies
