The "What" of the Marketing Strategy
Completed by Raunak Dudhani
November 2, 2025
3 hours (approximately)
Raunak Dudhani's account is verified. Coursera certifies their successful completion of The "What" of the Marketing Strategy
What you will learn
Understand the marketing process
Develop marketing strategies
Implement and measure marketing initiatives
Skills you will gain
- Category: Marketing Effectiveness
- Category: Value Propositions
- Category: Customer Engagement
- Category: Consumer Behaviour
- Category: Performance Measurement
- Category: Marketing Management
- Category: Market Research
- Category: Brand Strategy
- Category: Strategic Marketing
- Category: Cross-Channel Marketing
- Category: Marketing Strategy and Techniques
- Category: Branding
