Introduction to Email Marketing
Completed by Chee Kin Lau
December 6, 2025
2 hours (approximately)
Chee Kin Lau's account is verified. Coursera certifies their successful completion of Introduction to Email Marketing
What you will learn
Understand how email marketing fits into a digital marketing strategy
Apply SMART, SWOT and PESTLE frameworks to set email marketing goals.
Describe email marketing best practices.
Skills you will gain
- Category: Digital Media Strategy
- Category: Business Marketing
