Marketing Strategy
Completed by John Lofthouse
January 15, 2026
53 hours (approximately)
John Lofthouse's account is verified. Coursera certifies their successful completion of Marketing Strategy
What you will learn
This introductory MBA marketing strategy course emphasizes core marketing concepts involved in creating, communicating, and delivering value.
Skills you will gain
- Category: Digital Media Strategy
- Category: Brand Marketing
- Category: Brand Strategy
- Category: Marketing Channel
- Category: Customer Retention
- Category: Marketing
- Category: Marketing Planning
- Category: Marketing Strategies
- Category: Customer Relationship Building
- Category: Digital Advertising
- Category: Marketing Communications
- Category: Digital Marketing
