Foundations of Sports Marketing
Completed by Sanele Tshuma
October 29, 2025
19 hours (approximately)
Sanele Tshuma's account is verified. Coursera certifies their successful completion of Foundations of Sports Marketing
What you will learn
Understand the principles and emotional drivers of sports marketing
Identify key actors and dynamics in the sports marketing ecosystem
Apply KPIs and ROI to evaluate campaign effectiveness
Skills you will gain
- Category: Sales Process
- Category: Brand Management
- Category: Creative Thinking
- Category: Branding
- Category: Key Performance Indicators (KPIs)
- Category: Marketing
- Category: Consumer Behaviour
- Category: Price Negotiation
- Category: Stakeholder Management
- Category: Digital Marketing
- Category: Public Relations
- Category: Advertising
