Fundamentals of Business Management
Completed by Wendy Starr Wilmoth
June 21, 2026
12 hours (approximately)
Wendy Starr Wilmoth's account is verified. Coursera certifies their successful completion of Fundamentals of Business Management
What you will learn
Analyze financial statements and apply ratio analysis to assess business performance.
Describe the foundational principles of marketing and sales, including advertising and communication strategies.
Evaluate the role of operations and supply chain management in optimizing business efficiency.
Apply basic economic principles to understand market dynamics and equilibrium.
Skills you will gain
- Category: Balance Sheet
- Category: Sales Process
- Category: Sales
- Category: Operations Management
- Category: Business Operations
- Category: Financial Analysis
- Category: Marketing
- Category: Operations
- Category: Operational Efficiency
- Category: Supply Management
- Category: Selling Techniques
- Category: Logistics Management
