The Marketing Plan
Completed by Kağan Öncü
September 8, 2024
16 hours (approximately)
Kağan Öncü's account is verified. Coursera certifies their successful completion of The Marketing Plan
What you will learn
Create a complete marketing plan using market analysis, targeting, positioning, and marketing mix strategies.
Measure marketing success with budgets, KPIs, and performance metrics to support better decisions.
Skills you will gain
- Category: Performance Measurement
- Category: Marketing Communications
- Category: Market Research
- Category: Customer Acquisition Management
- Category: Marketing Analytics
- Category: Marketing Management
- Category: Integrated Marketing Communications
- Category: Customer Analysis
- Category: Marketing Channel
- Category: Customer Retention
- Category: Planning
- Category: Financial Management
