Email Marketing
Completed by GUIDO FERNANDO MARZULLO
January 12, 2026
7 hours (approximately)
GUIDO FERNANDO MARZULLO's account is verified. Coursera certifies their successful completion of Email Marketing
What you will learn
Build effective email campaigns using Mailchimp and GetResponse with hands-on demos.
Design high-performing emails, templates, pop-ups, and lead-gen assets for better engagement.
Automate workflows, drip sequences, retargeting, and follow-up campaigns to drive conversions.
Apply A/B testing, segmentation, and audience strategies to boost growth, retention, and ROI.
Skills you will gain
- Category: Newsletters
- Category: Customer Relationship Management (CRM) Software
- Category: Automation
- Category: Digital Marketing Tools
- Category: Customer Engagement
- Category: Campaign Management
- Category: Marketing Materials
- Category: Promotional Strategies
- Category: Growth Strategies
- Category: Law, Regulation, and Compliance
- Category: Marketing Automation
- Category: Lead Generation
