Introduction to Tech Sales
Completed by Lisa Forester
October 29, 2025
2 hours (approximately)
Lisa Forester's account is verified. Coursera certifies their successful completion of Introduction to Tech Sales
What you will learn
Master the fundamentals of calculating and articulating the return on investment (ROI) for technology products.
Learn to collaborate with customers to create tailored, mutually beneficial solutions.
Develop strategies to build and maintain customer relationships based on value rather than price.
Become adept at shifting sales conversations from price to the value proposition of technology products.
Skills you will gain
- Category: Solution Selling
- Category: Value Propositions
- Category: Sales
- Category: Customer Engagement
- Category: Sales Process
- Category: Customer Advocacy
- Category: Technical Sales
- Category: Customer Relationship Management
- Category: Stakeholder Engagement
- Category: Customer Relationship Building
- Category: Return On Investment
- Category: Sales Strategy
