Retail Sales Psychology: The Essentials of Selling More
Completed by Jaylene Wilkinson
October 21, 2025
hours (approximately)
Jaylene Wilkinson's account is verified. Coursera certifies their successful completion of Retail Sales Psychology: The Essentials of Selling More
What you will learn
Explain how neuroscience influences modern B2B buyer decision-making.
Apply AI-driven tools and sales psychology techniques to analyze buyer intent and engagement patterns.
Differentiate emotional and logical triggers that shape customer behavior across modern retail and B2B sales environments.
Design high-impact sales strategies using frameworks like E.P.I.C. and V.I.B.E. to improve persuasion and conversions.
Skills you will gain
- Category: Sales Strategy
- Category: Stakeholder Engagement
- Category: Storytelling
- Category: Selling Techniques
- Category: Sales Training
- Category: Behavioral Economics
- Category: Non-Verbal Communication
- Category: Empathy
- Category: Retail Sales
- Category: Negotiation
- Category: Customer Engagement
- Category: Overcoming Objections
