Effective Brand Strategy and Brand Management
Completed by WALTER LEVINE DUNN
August 27, 2026
6 hours (approximately)
WALTER LEVINE DUNN's account is verified. Coursera certifies their successful completion of Effective Brand Strategy and Brand Management
What you will learn
Analyze brand creation, positioning, and management strategies for long-term value.
Apply branding frameworks to develop strong brand identity and customer loyalty.
Evaluate innovation, brand challenges, and cultural influences in branding decisions.
Skills you will gain
- Category: Innovation
- Category: Consumer Behaviour
- Category: Brand Strategy
- Category: Brand Loyalty
- Category: Brand Management
- Category: Customer Analysis
- Category: Diversity Marketing
- Category: Customer Retention
- Category: Value Propositions
- Category: Brand Awareness
- Category: Customer Insights
- Category: Marketing Strategies

