Programmatic Advertising
Completed by Beny Benjamini
March 15, 2024
10 hours (approximately)
Beny Benjamini's account is verified. Coursera certifies their successful completion of Programmatic Advertising
What you will learn
Execute native advertising campaigns in Taboola
How to target native ad campaigns to desired audiences
Use free tools to actively gather news coverage for native advertising
Develop content seeding strategies through incentive programs
Skills you will gain
- Category: Media Planning
- Category: Media Buying
- Category: Digital Advertising
- Category: Contextual Advertising
- Category: Paid media
- Category: Data-Driven Marketing
- Category: Target Audience
- Category: Data Ethics
- Category: Content Strategy
- Category: Business Ethics
- Category: Advertising Campaigns
- Category: Digital Media Strategy
