Marketing Management
Completed by Vivek Sharma
August 1, 2025
9 hours (approximately)
Vivek Sharma's account is verified. Coursera certifies their successful completion of Marketing Management
What you will learn
Craft and implement customer-centric marketing strategies that drive growth.
Leverage key marketing frameworks to position brands for success.
Analyze markets through segmentation, competitive insights, and brand positioning.
Design impactful marketing plans to achieve business objectives.
Skills you will gain
- Category: Marketing Strategies
- Category: Brand Strategy
- Category: Consumer Behaviour
- Category: Branding
- Category: Product Planning
- Category: Product Management
- Category: Marketing Planning
- Category: Communication Planning
- Category: Marketing Strategy and Techniques
- Category: Product Lifecycle Management
- Category: Market Opportunities
- Category: Target Market
