Analytics, ROI, and Evaluation
Completed by Spurti Nadugaddi
February 7, 2025
11 hours (approximately)
Spurti Nadugaddi's account is verified. Coursera certifies their successful completion of Analytics, ROI, and Evaluation
What you will learn
Master KPIs and metrics for optimized business performance.
Improve marketing funnels to boost conversions.
Leverage Crazy Egg and Google Analytics for data-driven insights.
Maximize ROI with effective campaign strategies.
Skills you will gain
- Category: Digital Analysis
- Category: Business Metrics
- Category: Data-Driven Marketing
- Category: Return On Investment
- Category: Data-Driven Decision-Making
- Category: Marketing
- Category: Performance Measurement
- Category: Marketing Analytics
- Category: Analytics
- Category: Heat Maps
- Category: Key Performance Indicators (KPIs)
- Category: Marketing Strategies

