Sustainable Marketing and Consumer Trends
Completed by S.M. Fahim Farhat
August 3, 2025
19 hours (approximately)
S.M. Fahim Farhat's account is verified. Coursera certifies their successful completion of Sustainable Marketing and Consumer Trends
What you will learn
Create a marketing strategy that supports a circular business model.
Identify key motivators and barriers that influence sustainable consumer behavior.
Discover how a company's purpose, values, and messaging shape a sustainability-aligned brand.
Apply knowledge of policy, market trends, and traceability tools to develop sustainability messaging.
Skills you will gain
- Category: Environmental Issue
- Category: Driving engagement
- Category: Market Opportunities
- Category: Sustainable Business
- Category: Branding
- Category: Law, Regulation, and Compliance
- Category: Environmental Social And Corporate Governance (ESG)
- Category: Sustainability Standards
- Category: Brand Marketing
- Category: Advertising
- Category: Regulatory Requirements
- Category: Emerging Technologies
