Google Ads for Beginners
Completed by Alessandra Luppino
March 16, 2025
2 hours (approximately)
Alessandra Luppino's account is verified. Coursera certifies their successful completion of Google Ads for Beginners
What you will learn
Create a Google Ads account and set up first campaign structure
Create ad groups, do keyword research, set up audience targeting, and write ads
Learn how to use the tools and settings available to optimize campaigns and make them profitable
Skills you will gain
- Category: Digital Advertising
- Category: Digital Marketing
- Category: Online Advertising
- Category: Search Engine Marketing
- Category: Keyword Research
- Category: Google Ads
- Category: Advertising
- Category: Return On Investment
- Category: Pay Per Click Advertising
- Category: Campaign Management
- Category: Target Audience
- Category: Advertising Campaigns
