The "What" of the Marketing Strategy
Completed by Prem Sachdeva
October 29, 2025
3 hours (approximately)
Prem Sachdeva's account is verified. Coursera certifies their successful completion of The "What" of the Marketing Strategy
What you will learn
Understand the marketing process
Develop marketing strategies
Implement and measure marketing initiatives
Skills you will gain
- Category: Strategic Marketing
- Category: Cross-Channel Marketing
- Category: Marketing
- Category: Value Propositions
- Category: Branding
- Category: Marketing Effectiveness
- Category: Customer Engagement
- Category: Consumer Behaviour
- Category: Marketing Management
- Category: Performance Measurement
- Category: Marketing Strategy and Techniques
- Category: Market Research
