Digital Marketing
Completed by James Bates
April 21, 2025
20 hours (approximately)
James Bates's account is verified. Coursera certifies their successful completion of Digital Marketing
What you will learn
Define what digital marketing is and how it applies to modern business
Plan and launch a digital marketing campaign with measurable outcomes
Apply B2B marketing tactics to specific audience segments
Use digital marketing tools like Adobe Express to create and manage content
Skills you will gain
- Category: Driving engagement
- Category: Lead Generation
- Category: Marketing Effectiveness
- Category: Marketing Planning
- Category: Marketing Strategies
- Category: Diversity Marketing
- Category: Content Marketing
- Category: Marketing Strategy and Techniques
- Category: Adobe Express
- Category: Customer Relationship Management
- Category: Target Market
- Category: Target Audience
