Digital Marketing Strategy: Navigating Emerging Media and AI
Completed by PERNETI PADMA SASIDHAR
August 3, 2023
18 hours (approximately)
PERNETI PADMA SASIDHAR's account is verified. Coursera certifies their successful completion of Digital Marketing Strategy: Navigating Emerging Media and AI
What you will learn
Develop an overview of the digital marketing communication landscape.
Examine various marketing activities from a communication perspective
Discuss the roles and functions of both traditional and digital media channels in marketing communication.
Align your marketing goals with various digital marketing strategies and the appropriate media channels.
Skills you will gain
- Category: Online Advertising
- Category: AI Personalization
- Category: Digital Media Strategy
- Category: Strategic Communication
- Category: Marketing Communications
- Category: Marketing Automation
- Category: Social Media
- Category: Digital Marketing
- Category: Communication Strategies
- Category: Journey Mapping
- Category: Marketing Strategies
- Category: Marketing Channel

