Google Ads for Beginners
Completed by Simona Caltagirone
February 7, 2025
2 hours (approximately)
Simona Caltagirone's account is verified. Coursera certifies their successful completion of Google Ads for Beginners
What you will learn
Create a Google Ads account and set up first campaign structure
Create ad groups, do keyword research, set up audience targeting, and write ads
Learn how to use the tools and settings available to optimize campaigns and make them profitable
Skills you will gain
- Category: Marketing
- Category: Online Advertising
- Category: Keyword Research
- Category: Advertising Campaigns
- Category: Return On Investment
- Category: Paid media
- Category: Target Audience
- Category: Digital Advertising
- Category: Digital Marketing
- Category: Pay Per Click Advertising
- Category: Advertising
- Category: Search Engine Marketing
