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Marketing Fundamentals Courses

Marketing fundamentals courses can help you learn key concepts like market segmentation, branding strategies, and consumer behavior analysis. You can build skills in crafting effective marketing messages, analyzing campaign performance, and utilizing digital channels for outreach. Many courses introduce tools such as Google Analytics for tracking website performance, social media platforms for engagement, and email marketing software for targeted communication, all of which enhance your ability to create impactful marketing strategies.


Popular Marketing Fundamentals Courses and Certifications


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    Packt

    Data & Modern Frontend Development

    Skills you'll gain: JSON, jQuery, Web Development Tools, Browser Compatibility, UI Components

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Tecnológico de Monterrey

    ¿Qué hacer con tu estrategia digital en tiempos de cambio?

    Skills you'll gain: Customer Engagement, Target Market, Digital Advertising, Customer Retention, Search Engine Optimization, Digital Media Strategy, Lead Generation, Digital Marketing, Marketing Strategies, Customer Acquisition Management, Customer experience strategy (CX), Cash Flows, Web Analytics, Market Research

    4.9
    Rating, 4.9 out of 5 stars
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    137 reviews

    Beginner · Course · 1 - 4 Weeks

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    AI CERTs

    AI for Video Production

    Skills you'll gain: Video Production, Media Production, Photo/Video Production and Technology, Video Editing, Generative AI, Storytelling, Post-Production, Videography, Data Ethics, AI Personalization, Artificial Intelligence, Image Quality, Live Streaming, Real Time Data, Editing, Machine Learning Methods, Deep Learning, Natural Language Processing

    Intermediate · Course · 1 - 3 Months

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    EDUCBA

    Mask Detector with Python & TensorFlow: Build & Deploy

    Skills you'll gain: Image Analysis, Tensorflow, Amazon Web Services, Cloud Applications, Application Development, Application Deployment, Deep Learning, Artificial Intelligence and Machine Learning (AI/ML), Computer Vision, Data Processing, Front-End Web Development

    Mixed · Course · 1 - 4 Weeks

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    EDUCBA

    Retail Strategy: Analyze, Design & Evaluate

    Skills you'll gain: Retail Store Operations, Competitive Analysis, Business Strategy, Organizational Strategy, Strategic Thinking, Market Analysis, Organizational Structure, Case Studies, Business Strategies, Strategic Planning, Sustainable Business, Market Share, Customer Analysis, Organizational Development, Talent Management, Strategic Decision-Making, Intellectual Property, Financial Analysis

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Rutgers the State University of New Jersey

    Global Procurement and Sourcing

    Skills you'll gain: Strategic Sourcing, Supplier Management, Procurement, Supplier Relationship Management, Supplier Performance Management, Negotiation, Vendor Management, Contract Negotiation, Request For Quotation (RFQ), Case Studies, Stakeholder Management, Contract Management, Purchasing, Market Analysis, Request for Proposal, Competitive Analysis, Risk Management, Supply Chain Management, Supply Management, Business Ethics

    4.7
    Rating, 4.7 out of 5 stars
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    2.6K reviews

    Beginner · Specialization · 3 - 6 Months

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    EDUCBA

    Bash Shell Scripting: Automate, Process & Analyze

    Skills you'll gain: Bash (Scripting Language), Shell Script, Unix Shell, Unix Commands, Linux Administration, Linux, Linux Commands, Scripting, File Management, Command-Line Interface, System Configuration

    Mixed · Course · 1 - 3 Months

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    University of Virginia

    Customer Value in Pricing Strategy

    Skills you'll gain: Consumer Behaviour, Revenue Management, Global Marketing, Marketing Psychology, Value Propositions, Market Dynamics, Customer Insights, Strategic Marketing, Case Studies, Market Research, Behavioral Economics, Customer Demand Planning, Competitive Analysis, Decision Making, Analysis

    4.8
    Rating, 4.8 out of 5 stars
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    371 reviews

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    مبادئ التسويق على وسائل التواصل الاجتماعي

    Skills you'll gain: Social Media Marketing, Social Media, Social Media Strategy, Instagram, Facebook, Brand Awareness, Marketing Effectiveness, Content Marketing, Marketing, Marketing Analytics, Drive Engagement, Business

    4.7
    Rating, 4.7 out of 5 stars
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    41 reviews

    Beginner · Guided Project · Less Than 2 Hours

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    Packt

    Foundations of Python Programming

    Skills you'll gain: Debugging, Program Development, Data Structures, Python Programming, Scripting, Programming Principles, Computer Programming, Scripting Languages

    Beginner · Course · 1 - 3 Months

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    Packt

    Data Processing and Exploration with NumPy & Pandas

    Skills you'll gain: Pivot Tables And Charts, Data Visualization, Data Analysis, Data Transformation, Exploratory Data Analysis, Data Cleansing, Data Import/Export

    Intermediate · Course · 1 - 4 Weeks

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    Tel Aviv University

    Understanding Plants - Part I: What a Plant Knows

    Skills you'll gain: Scientific Methods, Biology, Research, Biochemistry, Life Sciences, Psychology, Molecular Biology, Environment, Physiology, Cell Biology

    4.8
    Rating, 4.8 out of 5 stars
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    1.9K reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing fundamentals courses

  • Data & Modern Frontend Development: Packt
  • ¿Qué hacer con tu estrategia digital en tiempos de cambio?: Tecnológico de Monterrey
  • AI for Video Production: AI CERTs
  • Mask Detector with Python & TensorFlow: Build & Deploy: EDUCBA
  • Retail Strategy: Analyze, Design & Evaluate: EDUCBA
  • Global Procurement and Sourcing: Rutgers the State University of New Jersey
  • Bash Shell Scripting: Automate, Process & Analyze: EDUCBA
  • Customer Value in Pricing Strategy: University of Virginia
  • مبادئ التسويق على وسائل التواصل الاجتماعي: Coursera
  • Foundations of Python Programming: Packt

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