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Marketing Fundamentals Courses

Marketing fundamentals courses can help you learn key concepts like market segmentation, branding strategies, and consumer behavior analysis. You can build skills in crafting effective marketing messages, analyzing campaign performance, and utilizing digital channels for outreach. Many courses introduce tools such as Google Analytics for tracking website performance, social media platforms for engagement, and email marketing software for targeted communication, all of which enhance your ability to create impactful marketing strategies.


Popular Marketing Fundamentals Courses and Certifications


  • Status: Free Trial
    Free Trial
    V

    Vanderbilt University

    AI Agents and Agentic AI with Python & Generative AI

    Skills you'll gain: Generative AI Agents, Agentic systems, LLM Application, Tool Calling, OpenAI, Prompt Engineering, Application Development, Prototyping, Software Documentation, File Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    331 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    T

    The University of Hong Kong

    Implant Dentistry

    Skills you'll gain: Dental Procedures, Dentistry, Treatment Planning, Surgical Suturing, Oral and Dental Care, Patient Evaluation, Surgery, Dental Instruments, Medical Equipment and Technology, Biology, Radiography, Patient Communication, Radiology, Risk Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.6K reviews

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    Copywriting with ChatGPT: Produce Compelling Copy That Sells

    Skills you'll gain: Copywriting, User Research, Target Audience, Customer Insights, Prompt Engineering, ChatGPT, Marketing Materials, Content Creation, Product Knowledge, Value Propositions, Marketing Communications, Editing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    72 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    Introduction to Scrum Master Profession

    Skills you'll gain: Agile Project Management, Team Building, Sprint Planning, Agile Methodology, Meeting Facilitation, Project Management, Sprint Retrospectives, User Story, Stakeholder Management, Job Analysis, Analysis, Communication

    4.6
    Rating, 4.6 out of 5 stars
    ·
    417 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    EC-Council

    Ethical Hacking Essentials (EHE)

    Skills you'll gain: Penetration Testing, Threat Modeling, Cloud Security, Vulnerability Assessments, Network Security, Threat Detection, Security Awareness, Cybersecurity, Cloud Computing, Intrusion Detection and Prevention, Cyber Attacks, Application Security, Web Applications, Mobile Security, Internet Of Things, Authentications, Encryption, Wireless Networks

    4.6
    Rating, 4.6 out of 5 stars
    ·
    591 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Virginia

    Market and Competition in Pricing Strategy

    Skills you'll gain: Market Dynamics, Product Lifecycle Management, Competitive Analysis, Target Market, Market Share, Business Strategy, Marketing, Value Propositions, Game Theory, Consumer Behaviour, Strategic Partnership, New Business Development, Regulation and Legal Compliance

    4.8
    Rating, 4.8 out of 5 stars
    ·
    235 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    T

    The Hong Kong University of Science and Technology

    China’s Economic Transformation Part 1: Economic Reform and Growth in China

    Skills you'll gain: International Relations, Economic Development, International Finance, World History, Fiscal Management, Economics, Financial Systems, Global Marketing, Economics, Policy, and Social Studies, Governance, Banking, Growth Strategies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    203 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Michigan State University

    Photography Techniques: Light, Content, and Sharing

    Skills you'll gain: Photography, Photo Editing, Image Quality, Peer Review, Digital Publishing, Creativity, Information Privacy, Web Design and Development

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.1K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universidade de São Paulo

    Inove na gestão de equipes e negócios: O crescimento da empresa

    Skills you'll gain: Talent Management, Team Management, Product Development, Decision Making, Agile Product Development, Business Process, Operational Analysis, Strategic Prioritization, Leadership, Business Strategy, Culture Transformation, Prioritization, Scalability, Employee Engagement

    4.8
    Rating, 4.8 out of 5 stars
    ·
    265 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    W

    West Virginia University

    Sales Operations/Management

    Skills you'll gain: Sales Management, Sales Territory Management, Recruitment, Sales Training, Sales Strategy, Account Management, Sales, General Sales Practices, Training and Development, Talent Recruitment, Expense Management, Sales Process, Organizational Structure, Inside Sales, Marketing Budgets, Business Ethics, Employee Training, Legal Risk, Operating Expense, Compensation Strategy

    4.5
    Rating, 4.5 out of 5 stars
    ·
    435 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    P

    Pontificia Universidad Católica de Chile

    Escalamiento exitoso e Innovación en los Negocios

    Skills you'll gain: Innovation, Entrepreneurship, Marketing Strategies, Financial Management, Business Development, Growth Strategies, Business Strategy, Business Management, Team Leadership, Strategic Decision-Making, Governance, Global Marketing, International Finance

    4.8
    Rating, 4.8 out of 5 stars
    ·
    148 reviews

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    Create a value proposition canvas in Miro

    Skills you'll gain: Competitive Analysis, Customer Analysis, Customer Insights, Value Propositions, Company, Product, and Service Knowledge, Business Modeling, Presentations, Business Priorities, Data Visualization, Marketing, Collaborative Software

    4.6
    Rating, 4.6 out of 5 stars
    ·
    26 reviews

    Beginner · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing fundamentals courses

  • AI Agents and Agentic AI with Python & Generative AI: Vanderbilt University
  • Implant Dentistry: The University of Hong Kong
  • Copywriting with ChatGPT: Produce Compelling Copy That Sells: Coursera
  • Introduction to Scrum Master Profession: SkillUp
  • Ethical Hacking Essentials (EHE): EC-Council
  • Market and Competition in Pricing Strategy: University of Virginia
  • China’s Economic Transformation Part 1: Economic Reform and Growth in China: The Hong Kong University of Science and Technology
  • Photography Techniques: Light, Content, and Sharing: Michigan State University
  • Inove na gestão de equipes e negócios: O crescimento da empresa: Universidade de São Paulo
  • Sales Operations/Management: West Virginia University

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