University of Maryland, College Park

Product Management Essentials

This course is part of Product Ideation, Design, and Management Specialization

Taught in English

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Dr. James V. Green

Instructor: Dr. James V. Green

20,393 already enrolled

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Course

Gain insight into a topic and learn the fundamentals

4.6

(277 reviews)

|

97%

Beginner level

Recommended experience

6 hours (approximately)
Flexible schedule
Learn at your own pace

What you'll learn

  • Discover the roles and responsibilities of the product manager.

  • Understand how innovative product teams are organized and managed.

  • Explore marketing challenges, common marketing mistakes, knowing your customer, and rethinking the 4P's of marketing.

  • Examine how to develop customers, solve customer problems, segment markets, and expand your market.

Details to know

Shareable certificate

Add to your LinkedIn profile

Assessments

3 quizzes

Course

Gain insight into a topic and learn the fundamentals

4.6

(277 reviews)

|

97%

Beginner level

Recommended experience

6 hours (approximately)
Flexible schedule
Learn at your own pace

See how employees at top companies are mastering in-demand skills

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Build your subject-matter expertise

This course is part of the Product Ideation, Design, and Management Specialization
When you enroll in this course, you'll also be enrolled in this Specialization.
  • Learn new concepts from industry experts
  • Gain a foundational understanding of a subject or tool
  • Develop job-relevant skills with hands-on projects
  • Earn a shareable career certificate
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There are 4 modules in this course

Get acquainted with the learning experience and course format, meet the faculty, and connect with classmates from across the globe.

What's included

1 video5 readings

What's included

11 videos4 readings1 quiz1 discussion prompt

What's included

20 videos4 readings1 quiz1 discussion prompt

What's included

13 videos3 readings1 quiz1 discussion prompt

Instructor

Instructor ratings
4.7 (91 ratings)
Dr. James V. Green
University of Maryland, College Park
13 Courses140,978 learners

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4.6

277 reviews

  • 5 stars

    70.03%

  • 4 stars

    25.27%

  • 3 stars

    2.88%

  • 2 stars

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  • 1 star

    1.44%

SS
5

Reviewed on Nov 10, 2022

MY
5

Reviewed on Feb 10, 2023

DF
5

Reviewed on Jun 2, 2022

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