Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Corporate Finance Institute
Skills you'll gain: Power BI, Data Analysis Expressions (DAX), Dashboard, Business Intelligence, Data Import/Export, Business Reporting, Interactive Data Visualization, Data Storytelling, Data Modeling, Data Transformation, Data Visualization Software, Data Analysis, Data Sharing, Sales, Key Performance Indicators (KPIs)
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Blogs, Social Media Management, Facebook, Social Media, Instagram, Social Media Marketing, Automation, Content Management Systems, User Accounts, Advertising, Marketing
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: MySQL Workbench, Extract, Transform, Load, Data Modeling, Database Design, MySQL, Data Warehousing, Database Management, Databases, Relational Databases, Database Architecture and Administration, Advanced Analytics, Data Analysis, Data Visualization Software
Intermediate · Course · 1 - 4 Weeks
Ludwig-Maximilians-Universität München (LMU)
Skills you'll gain: Mergers & Acquisitions, Business Strategy, Customer Retention, Growth Strategies, Competitive Analysis, E-Commerce, Market Analysis, Consumer Behaviour, Market Share, Regulatory Compliance
Mixed · Course · 1 - 3 Months

Illinois Tech
Skills you'll gain: Microsoft Excel, Spreadsheet Software, Excel Formulas, Dashboard, Data Entry, Business Reporting, Data Cleansing, Data Visualization, Data Management, Analytics, Data Validation
Build toward a degree
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Generative AI, Large Language Modeling, PyTorch (Machine Learning Library), Natural Language Processing, Text Mining, Applied Machine Learning
Intermediate · Course · 1 - 4 Weeks

Universidad de Palermo
Skills you'll gain: Event Management, Event Planning, Advertising, Hospitality, Resource Allocation, Stakeholder Management, Dashboard, Marketing Communications, Communication Strategies, Organizational Skills, Target Audience, Program Evaluation, Scheduling, Budgeting
Beginner · Course · 1 - 4 Weeks

École Polytechnique Fédérale de Lausanne
Skills you'll gain: Supply And Demand, Property and Real Estate, Market Dynamics, Real Estate, Economic Development, Land Management, Economics, Market Analysis, Financial Market, Price Negotiation, Construction Estimating
Intermediate · Course · 1 - 3 Months

Rice University
Skills you'll gain: Data Processing, Data Manipulation, Data Structures, Scripting, Data Import/Export, Data Analysis, Python Programming, Data Storage
Beginner · Course · 1 - 4 Weeks

Vanderbilt University
Skills you'll gain: Prompt Engineering, Generative AI, ChatGPT, AI Personalization, Anthropic Claude, LLM Application, Large Language Modeling, Artificial Intelligence, Data Analysis, Verification And Validation
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Facebook, Social Media Campaigns, Marketing Design, Marketing Materials, Social Media, Social Media Content, Graphic Design, Content Creation, Advertising, Photo Editing, Marketing, Online Advertising
Intermediate · Guided Project · Less Than 2 Hours

L&T EduTech
Skills you'll gain: Oil and Gas, Petroleum Industry, Hazard Analysis, Safety Standards, Environmental Resource Management, Energy and Utilities, Environment Health And Safety, Environmental Regulations, Big Data, Plant Operations and Management, Waste Minimization, Process Engineering, Chemical Engineering, Risk Analysis, Environmental Engineering, Failure Mode And Effects Analysis, Transportation Operations, Pump Stations, Data Management, Data Processing
Advanced · Specialization · 3 - 6 Months