Marketing fundamentals courses can help you learn key concepts like market segmentation, branding strategies, and consumer behavior analysis. You can build skills in crafting effective marketing messages, analyzing campaign performance, and utilizing digital channels for outreach. Many courses introduce tools such as Google Analytics for tracking website performance, social media platforms for engagement, and email marketing software for targeted communication, all of which enhance your ability to create impactful marketing strategies.

SkillUp
Skills you'll gain: Data Storytelling, Dashboard, Power BI, Data Visualization, Interactive Data Visualization, Analytics, Data Analysis, Data Modeling, Data Visualization Software, Data Analysis Expressions (DAX), Star Schema, Data Cleansing, Data Transformation, Data Import/Export, Data Security
Beginner · Course · 1 - 4 Weeks

Duke University
Skills you'll gain: Bash (Scripting Language), Linux Commands, Shell Script, Linux, Linux Administration, Unix Shell, File Management, Unix, Unix Commands, File Systems, Scripting, Command-Line Interface, Remote Access Systems, Data Manipulation, Data Processing, Data Management
Intermediate · Course · 1 - 4 Weeks

ESSEC Business School
Skills you'll gain: Revenue Management, Competitive Analysis, Stakeholder Communications, Hospitality Management, Hotel Operations, Financial Analysis, Strategic Planning, Presentations, Case Studies, Business Planning, Brand Management, Market Analysis, Profit and Loss (P&L) Management, Decision Making
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Social Media Campaigns, Social Media Management, Social Media Content, Instagram, Social Media Marketing, Social Media Strategy, Keyword Research, Content Creation, Scheduling, Target Market, Driving engagement, User Accounts
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Project Management Institute (PMI) Methodology, Project Management, Stakeholder Engagement, Stakeholder Management, Project Management Life Cycle, Project Risk Management, Project Planning, Scope Management, Project Performance, Risk Management, Ethical Standards And Conduct, Business Ethics, Team Leadership, Agile Methodology, Communication Planning
Intermediate · Course · 1 - 4 Weeks

Microsoft
Skills you'll gain: Responsive Web Design, Git (Version Control System), Web Development, Cascading Style Sheets (CSS), React.js, Version Control, Web Development Tools, Full-Stack Web Development, GitHub, HTML and CSS, Application Design, Software Design Documents, Game Design, Debugging, Software Testing, Unit Testing, Software Documentation, Software Development, Development Environment, Javascript
Beginner · Professional Certificate · 3 - 6 Months

University of Virginia Darden School Foundation
Skills you'll gain: Business Strategy, Competitive Analysis, Strategic Decision-Making, Organizational Strategy, Market Analysis, Analysis, Business Analysis, Business Modeling, Value Propositions, Case Studies, Market Dynamics
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Computer-Aided Design, AutoCAD, Drafting and Engineering Design, Product Design, Product Development, Technical Drawing, Design
Beginner · Guided Project · Less Than 2 Hours

Kennesaw State University
Skills you'll gain: Branding, Brand Marketing, Brand Strategy, Brand Management, Brand Awareness, Brand Loyalty, Value Propositions, Strategic Marketing, Product Knowledge, Promotional Strategies, Market Share, Innovation, Competitive Analysis
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Excel Macros, Dashboard, Forecasting, Microsoft Copilot, Microsoft Excel, Predictive Modeling, Workflow Management, UI Components, Visual Basic (Programming Language), User Interface (UI), Automation, Debugging, Scenario Testing, Programming Principles
Beginner · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Sales Strategy, Consultative Selling, Sales Process, Selling Techniques, Sales Training, Sales Presentation, Customer Relationship Management, Prospecting and Qualification, Value Propositions, Overcoming Objections, Negotiation, Needs Assessment
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Digital Transformation, Predictive Modeling, Business Transformation, Decision Making, Strategic Decision-Making, Forecasting, Technology Strategies, Emerging Technologies, Business Strategies, Leadership, Market Analysis
Beginner · Course · 1 - 4 Weeks