Search Engine Marketing courses can help you learn keyword research, ad copywriting, campaign management, and performance analysis. You can build skills in optimizing landing pages, understanding bidding strategies, and utilizing analytics to improve ROI. Many courses introduce tools like Google Ads and SEMrush, that support executing effective campaigns and tracking their success.

Google Cloud
Skills you'll gain: Google App Engine, Application Deployment, Cloud Infrastructure, Google Cloud Platform, Go (Programming Language), Cloud Applications, Software Testing, Cloud API, Platform As A Service (PaaS)
Beginner · Project · Less Than 2 Hours

Yonsei University
Skills you'll gain: Global Marketing, Marketing, Brand Management, Marketing Strategies, Innovation, Consumer Behaviour, Market Analysis, Product Development, Competitive Analysis, Business Strategy, Change Management, Case Studies
Mixed · Course · 1 - 4 Weeks

Northwestern University
Skills you'll gain: Blogs, Social Media Marketing, Marketing Strategies, Social Media Strategy, Social Media, Content Marketing, Marketing Effectiveness, Strategic Marketing, Digital Media Strategy, Target Market, Drive Engagement, Customer Engagement, Content Creation, Multimedia, Writing
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Vector Databases, MongoDB, NoSQL, Applied Machine Learning, Apache Cassandra, Text Mining, Image Analysis, Node.JS, Database Application
Intermediate · Course · 1 - 4 Weeks

Dartmouth College
Skills you'll gain: Computational Logic, Scientific Methods, Theoretical Computer Science, Logical Reasoning, Physics, Experimentation, Laboratory Experience, Physical Science, Artificial Intelligence, Computational Thinking, Mathematics and Mathematical Modeling, Simulations, Psychology, Science and Research, General Science and Research, Ancient History, Vibrations, Mechanics, Chemistry, Laboratory Equipment
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Virtual Environment, Unreal Engine, 3D Assets, Augmented and Virtual Reality (AR/VR), Video Game Development, Game Design, Conceptual Design, Animation and Game Design, Image Quality, Performance Tuning, Ideation, Layout Design, Design Elements And Principles, Creativity
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Unreal Engine, Animation and Game Design, Virtual Environment, 3D Assets, Visualization (Computer Graphics), User Interface (UI), Debugging
Beginner · Course · 1 - 4 Weeks

Alex Genadinik
Skills you'll gain: Generative AI Agents, Blogs, Search Engine Optimization, Email Automation, Sales Strategy, Advertising, Marketing Channel, Inside Sales, AI Orchestration, Online Advertising, Marketing, Performance marketing, Product Promotion, Content Marketing, Marketing Strategies, AI Workflows, Entrepreneurship, Web Analytics, New Business Development, Agentic systems
Beginner · Specialization · 3 - 6 Months

Alex Genadinik
Skills you'll gain: Advertising, Advertising Campaigns, Sales Presentation, Digital Advertising, Video Production, Copywriting, Marketing Strategies, Target Audience, Drive Engagement
Mixed · Course · 1 - 4 Weeks

IE Business School
Skills you'll gain: Marketing Communications, Integrated Marketing Communications, Advertising, Brand Loyalty, Brand Management, Marketing, Brand Strategy, Public Relations, Marketing Planning, Marketing Budgets, Social Media Marketing, Digital Marketing, Marketing Management, Search Engine Optimization, Communication Strategies, Crisis Management, Communication, Consumer Behaviour
Beginner · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Web Analytics, Digital Marketing, Digital Media Strategy, Marketing Analytics, Marketing Strategies, Consumer Behaviour, Digital Advertising, Content Creation, Analytics, Integrated Marketing Communications, Marketing Automation, Search Engine Optimization, AI Personalization, Customer experience strategy (CX), Data Analysis, Data Collection, Generative AI, Data Visualization
Build toward a degree
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: YAML, Kubernetes, Application Deployment, Scalability, Cloud Deployment, Devops Tools, Containerization, Continuous Deployment, DevOps, Google Cloud Platform
Intermediate · Project · Less Than 2 Hours