
University of California, Davis
Skills you'll gain: Social Media Content, Social Media Strategy, Social Media Marketing, Campaign Management, Content Performance Analysis, Content Creation, AI Personalization, Digital Media Strategy, Prompt Engineering, Marketing Strategies, Content Strategy, Generative AI, Persona Development, Artificial Intelligence, Continuous Improvement Process, Responsible AI, Data Analysis
Intermediate · Course · 1 - 3 Months

University of Colorado System
Skills you'll gain: Marketing Analytics, Classification And Regression Tree (CART), Probability & Statistics, AI Personalization, Statistical Software, Statistical Methods, Regression Analysis, Model Evaluation, Data-Driven Decision-Making, Data Ethics, Unsupervised Learning, Statistical Modeling, Data Visualization, Customer Analysis, Statistical Analysis, Predictive Analytics, Anomaly Detection, Advanced Analytics, Bayesian Network, Machine Learning
Intermediate · Specialization · 3 - 6 Months

University of Minnesota
Skills you'll gain: UI/UX Research, User Research, Design Research, User Interface (UI), User Interface (UI) Design, Usability Testing, Prototyping, Usability, User Experience, User Centered Design, Graphic and Visual Design, Ideation, Web Content Accessibility Guidelines, Design, Peer Review, User Experience Design, Human Computer Interaction, Interaction Design, Qualitative Research, Mockups
Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: Marketing Analytics, Marketing Effectiveness, A/B Testing, Target Audience, Marketing Strategies, Marketing, Marketing Channel, Marketing Budgets, Customer Insights, Sales Process, Regression Analysis, Forecasting, Data Analysis, Return On Investment
Beginner · Course · 1 - 4 Weeks

Emory University
Skills you'll gain: Generative AI, Customer Engagement, Customer Acquisition Management, Marketing Strategies, Content Creation, ChatGPT, Marketing Effectiveness, Prompt Engineering, Legal Risk, Intellectual Property
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Google Ads, Keyword Research, Target Audience, Pay Per Click Advertising, Search Engine Marketing, Advertising Campaigns, Campaign Management, Online Advertising, Digital Advertising, Marketing, Digital Marketing, Return On Investment
Beginner · Guided Project · Less Than 2 Hours
University of Illinois Urbana-Champaign
Skills you'll gain: Data Storytelling, Marketing Analytics, Case Studies, Web Analytics, Analytics, Business Analytics, Trend Analysis, Digital Marketing, Data Analysis, Marketing Planning, Marketing, Online Advertising, MarTech, Consumer Behaviour, Data Collection, Fraud detection, Information Privacy
Build toward a degree
Beginner · Course · 1 - 4 Weeks

University of Maryland, College Park
Skills you'll gain: Digital Marketing, Marketing Strategies, Customer Engagement, Marketing Analytics, AI Enablement, Content Marketing, Generative AI, Social Media Marketing, Data-Driven Decision-Making, Responsible AI, Customer Insights, Brand Strategy, Business Ethics, Predictive Analytics
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Social Media Marketing, Presentations, Social Media Campaigns, Campaign Management, Facebook, Digital Marketing, Instagram, Program Evaluation, Project Closure, Analysis, Communication
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Instagram, Facebook, Social Media Management, Social Media, Account Management, Social Media Marketing
Beginner · Guided Project · Less Than 2 Hours
University of Virginia
Skills you'll gain: Design Thinking, Human Centered Design, Innovation, Strategic Thinking, Open Mindset, Cognitive flexibility, Creativity, Collaboration, Dealing With Ambiguity, Empathy, Adaptability, Qualitative Research, Data Visualization
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Sprint Retrospectives, Timelines, Project Schedules, Workflow Management, Campaign Management, Project Management, Project Management Software, Marketing Effectiveness, Organizational Skills, Advertising Campaigns, Project Planning, Marketing Analytics, Agile Methodology, Process Improvement, Prioritization, Process Analysis, Performance Analysis
Beginner · Course · 1 - 4 Weeks