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  • Customer Segmentation

Customer Segmentation Courses

Customer segmentation courses can help you learn demographic analysis, psychographic profiling, and behavioral segmentation strategies. You can build skills in data interpretation, targeted marketing, and customer journey mapping. Many courses introduce tools like Google Analytics and customer relationship management (CRM) software, that support analyzing customer data and implementing effective segmentation strategies.


Popular Customer Segmentation Courses and Certifications


  • Status: Free Trial
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    D

    Duke University

    Customer-Centric Innovation

    Skills you'll gain: Agile Product Development, Customer Insights, Customer experience strategy (CX), Customer Engagement, New Product Development, Innovation, Business Strategies, Customer Analysis, Market Intelligence, Business Strategy, Consumer Behaviour, Market Dynamics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    26 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    J

    Johns Hopkins University

    Neuromarketing

    Skills you'll gain: Research Design, Science and Research, Laboratory Research, Research Methodologies, Research, Consumer Behaviour, Influencing, Marketing Psychology, Case Studies, Persuasive Communication, Statistical Analysis, Ethical Standards And Conduct, Data Collection, Advertising, Behavioral Economics, Data Analysis Software, Biomedical Technology, Marketing Communications, Experimentation, Neurology

    4.6
    Rating, 4.6 out of 5 stars
    ·
    38 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    Unilever

    Unilever Digital Marketing Analyst

    Skills you'll gain: Data Storytelling, Marketing Automation, Web Analytics, Marketing Effectiveness, Marketing Analytics, Customer Insights, Digital Marketing, Market Analysis, Google Analytics, Social Media Marketing, Customer Analysis, Search Engine Marketing, Advertising Campaigns, Marketing Strategies, Social Media Strategy, Customer experience strategy (CX), Performance Reporting, Search Engine Optimization, Keyword Research, MarTech

    4.7
    Rating, 4.7 out of 5 stars
    ·
    324 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
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    E

    Emory University

    AI for Marketing

    Skills you'll gain: AI Personalization, Generative AI, Marketing Automation, Customer Retention, Personalized Service, Marketing Operations, Marketing Analytics, Marketing Effectiveness, Data-Driven Decision-Making, Customer experience improvement, Marketing Strategies, Marketing, AI Enablement, Responsible AI, Customer Engagement, Business Marketing, Customer Acquisition Management, Artificial Intelligence, Customer Insights, Marketing Psychology

    4.6
    Rating, 4.6 out of 5 stars
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    76 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
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    Status: Free Trial
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    C

    Coursera

    GenAI for Marketing and Customer Insights

    Skills you'll gain: Prompt Engineering, Customer Insights, AI Personalization, Big Data, Keyword Research, Performance marketing, Case Studies, Customer Analysis, Google Ads, Responsible AI, Marketing Analytics, Data Presentation, AI Product Strategy, Generative AI, Email Marketing, Marketing Automation, Social Media Marketing, Generative AI Agents, Campaign Management, Predictive Analytics

    4.6
    Rating, 4.6 out of 5 stars
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    180 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    O

    O.P. Jindal Global University

    Machine Learning for Marketing

    Skills you'll gain: Marketing Analytics, Anomaly Detection, Digital Marketing, Web Analytics, Digital Advertising, Dimensionality Reduction, Unsupervised Learning, Customer Analysis, Search Engine Marketing, Supervised Learning, Online Advertising, Customer Retention, Text Mining, Predictive Analytics, Search Engine Optimization, Google Ads, Customer Insights, Google Analytics, Data Ethics, Data Mining

    3.7
    Rating, 3.7 out of 5 stars
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    18 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    Customer Centricity with Professor Jagdish Sheth

    Skills you'll gain: Customer Retention, Trustworthiness, Social Impact, Expectation Management, Corporate Sustainability, Brand Loyalty, Customer Relationship Management, Customer Insights, Customer experience strategy (CX), Sustainable Development, Human Resource Strategy, Customer Relationship Building, Consultative Approaches, Diversity Marketing, Customer Analysis, Value Propositions, Business Ethics, Business Strategy, Business, Marketing

    4.7
    Rating, 4.7 out of 5 stars
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    82 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    AI for Customer Experience with Chatbots and Analytics

    Skills you'll gain: Customer experience strategy (CX), Responsible AI, Customer experience improvement, Customer Engagement, Predictive Analytics, Personalized Service, Customer Service, Google Gemini, Customer Insights, Anthropic Claude, Data-Driven Decision-Making, Artificial Intelligence, Generative AI

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google

    Attract and Engage Customers with Digital Marketing

    Skills you'll gain: Google Ads, Search Engine Optimization, Digital Marketing, Keyword Research, Target Audience, Search Engine Marketing, Pay Per Click Advertising, Persona Development, Marketing, Marketing Strategies, Advertising, Customer Engagement, Web Analytics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    7.6K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
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    Status: Preview
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    U

    University of Maryland, College Park

    Marketing in the Age of AI

    Skills you'll gain: Marketing Automation, Online Advertising, AI Enablement, Marketing Analytics, Natural Language Processing

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    Emory University

    Marketing Channel Strategy & B2B2C Routes to Market

    Skills you'll gain: Marketing Channel, Strategic Marketing, Business Marketing, Direct Selling, Customer experience strategy (CX), Go To Market Strategy, Target Market, Customer Analysis, Market Research, Marketing Strategies, Value Propositions, Market Opportunities, Case Studies, Customer Demand Planning, E-Commerce, Compensation Management, Strategic Partnership, Consumer Behaviour, B2B Sales, Business Relationship Management

    4.5
    Rating, 4.5 out of 5 stars
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    68 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Identifying, Attracting, and Growing Your Digital Audience

    Skills you'll gain: Persona Development, Target Audience, Social Media Strategy, Customer experience strategy (CX), Digital Marketing, Customer Acquisition Management, Marketing Strategy and Techniques, Customer Engagement, Social Media, Marketing, Value Propositions, Brand Management, E-Commerce, Mobile Banking, Branding, Experience Design

    4.7
    Rating, 4.7 out of 5 stars
    ·
    302 reviews

    Beginner · Course · 1 - 4 Weeks

Searches related to customer segmentation

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In summary, here are 10 of our most popular customer segmentation courses

  • Customer-Centric Innovation: Duke University
  • Neuromarketing: Johns Hopkins University
  • Unilever Digital Marketing Analyst: Unilever
  • AI for Marketing: Emory University
  • GenAI for Marketing and Customer Insights: Coursera
  • Machine Learning for Marketing: O.P. Jindal Global University
  • Customer Centricity with Professor Jagdish Sheth: Kennesaw State University
  • AI for Customer Experience with Chatbots and Analytics: Coursera
  • Attract and Engage Customers with Digital Marketing: Google
  • Marketing in the Age of AI: University of Maryland, College Park

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