Web analytics courses can help you learn data collection techniques, traffic analysis, user behavior tracking, and conversion rate optimization. You can build skills in interpreting data trends, setting up tracking codes, and creating actionable reports. Many courses introduce tools like Google Analytics, Adobe Analytics, and Tableau, demonstrating how to apply these skills to measure website performance and enhance marketing strategies.
Emory University
Skills you'll gain: Marketing Channel, Direct Selling, Business Marketing, Strategic Marketing, Strategic Partnership, Coordinating, Price Negotiation, Revenue Management, Strategic Thinking, Market Analysis, Business Risk Management, Business Relationship Management
Intermediate · Course · 1 - 4 Weeks

University of California, Davis
Skills you'll gain: Experimentation, Product Testing, Laboratory Testing, Laboratory Experience, Case Studies, Research Design, Consumer Behaviour, Target Market, Data Collection, Research Reports, Data Analysis, Recruitment
Intermediate · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Correlation Analysis, Statistical Visualization, Data Visualization, Process Capability, Statistical Analysis, Systems Analysis, Probability & Statistics, Data Analysis, Quantitative Research, Run Chart, Box Plots, R (Software), Systems Of Measurement, Statistical Methods, Regression Analysis, R Programming, Scatter Plots, Statistical Hypothesis Testing
Intermediate · Course · 1 - 3 Months

Johns Hopkins University
Skills you'll gain: Data Science, Data Literacy, Project Design, Data Analysis, Data Management, Data Presentation, Data-Driven Decision-Making, Business Analytics, Performance Metric, Machine Learning, Statistical Inference
Mixed · Course · 1 - 4 Weeks

Johns Hopkins University
Skills you'll gain: Regression Analysis, Statistical Hypothesis Testing, Statistical Analysis, Probability & Statistics, Statistical Methods, Probability Distribution, Data Analysis, Markov Model, Data Science, Statistics, Statistical Inference, Probability, R Programming
Intermediate · Course · 1 - 3 Months

Coursera
Skills you'll gain: Responsible AI, Account Management, Generative AI Agents, Sales Enablement, Proposal Development, Market Analysis, Market Trend, Workflow Management, Business Workflow Analysis, Prompt Engineering, Innovation, AI Personalization, Business Ethics, Business Communication, Customer Relationship Management
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Databases, Big Data, SQL, Data Analysis, Data Science, Statistical Analysis
Beginner · Project · Less Than 2 Hours

Universidad de Palermo
Skills you'll gain: Prompt Engineering, Multimodal Prompts, ChatGPT, Generative AI, Large Language Modeling, Image Analysis, AI Personalization, Automation, Data Analysis, Artificial Intelligence, Data Visualization Software
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Google Sheets, Pivot Tables And Charts, Spreadsheet Software, Data Analysis, Collaborative Software, Descriptive Statistics, Data Presentation, Data Manipulation, Data Management, Cloud Computing
Intermediate · Project · Less Than 2 Hours

Skills you'll gain: Routing Protocols, Software-Defined Networking, Wide Area Networks, Network Troubleshooting, Open Shortest Path First (OSPF), Network Routing, Network Architecture, Network Monitoring, Virtual Private Networks (VPN), Network Planning And Design, System Configuration, Border Gateway Protocol, Network Security, Network Administration, Network Performance Management, Cloud Computing, Firewall, Amazon Web Services, Cloud Services, Network Infrastructure
Beginner · Specialization · 1 - 3 Months

Google Cloud
Skills you'll gain: Big Data, Analytics, Query Languages, Google Cloud Platform, Data Processing, Data Analysis, Data Integration, Time Series Analysis and Forecasting
Beginner · Project · Less Than 2 Hours

Board Infinity
Skills you'll gain: Kotlin, Cross Platform Development, Android Jetpack, Mobile Development, Android Development, Back-End Web Development, UI Components, User Interface (UI), Business Logic, Server Side, Middleware
Intermediate · Course · 1 - 4 Weeks