Customer journey courses can help you learn customer segmentation, touchpoint analysis, and experience mapping. You can build skills in crafting personalized marketing strategies, analyzing customer feedback, and optimizing conversion rates. Many courses introduce tools like customer relationship management (CRM) software, journey mapping tools, and analytics platforms that help you track customer interactions and measure the effectiveness of your strategies.
Universidade de São Paulo
Skills you'll gain: Lead Generation, Business Marketing, B2B Sales, Customer Insights, Sales Management, Sales Process, Sales Strategy, Sales, Target Audience, Customer Success Management, Marketing, Inside Sales, Customer Relationship Building, Marketing Strategies, Marketing Communications, Marketing Management, Customer Relationship Management (CRM) Software
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Sampling (Statistics), SAS (Software), Data Integration, Statistical Programming, Statistical Methods, Data Manipulation, Data Processing, Data Management, SQL, Data Transformation, Data Governance, Transaction Processing, Version Control, Data Structures, File Management
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Kubernetes, Prometheus (Software), Application Deployment, CI/CD, Grafana, DevOps, Command-Line Interface, Continuous Delivery, YAML, Git (Version Control System)
Beginner · Course · 3 - 6 Months

Universidades Anáhuac
Skills you'll gain: Design Thinking, Food and Beverage, Consumer Behaviour, Nutrition and Diet, Health Education, Creative Thinking, Culture, Hospitality and Food Services, Human Centered Design, Creative Problem-Solving, Entrepreneurship, Innovation, Sustainability Standards, Systems Thinking, Social Impact, Empathy
Beginner · Course · 1 - 3 Months

Skills you'll gain: Variance Analysis, Dashboard, Key Performance Indicators (KPIs), Power BI, Performance Analysis, Performance Measurement, Web Analytics and SEO, Performance Reporting, Google Analytics, Performance Metric, Business Metrics, Analysis, Statistical Analysis, Business Intelligence, Trend Analysis, AI Enablement, Search Engine Optimization, Management Reporting, Data-Driven Decision-Making, Data Integration
Beginner · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Supply And Demand, Economics, Market Dynamics, Behavioral Economics, Resource Allocation, Socioeconomics, Consumer Behaviour, Cost Benefit Analysis, Decision Making, Critical Thinking
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Milestones (Project Management), Acceptance Testing, CI/CD, Scope Management, MLOps (Machine Learning Operations), Feature Engineering, Governance Risk Management and Compliance, Capacity Management, Responsible AI, Smart Goals, Project Risk Management, Compliance Management, Stakeholder Communications, Data Governance, Risk Analysis, Model Evaluation, Applied Machine Learning, Project Planning, Risk Management, Mitigation
Intermediate · Specialization · 3 - 6 Months

Coursera
Skills you'll gain: User Feedback, Functional Testing, Root Cause Analysis, UI/UX Research, Experience Design, User Experience, Problem Management, User Interface (UI) Design, Integration Testing, Application Development, Network Troubleshooting, Investigation
Intermediate · Course · 1 - 4 Weeks

Alex Genadinik
Skills you'll gain: Sales Strategy, Marketing Psychology, Marketing Materials, Copywriting, Sales, Sales Process, Selling Techniques, Consumer Behaviour, Marketing, Marketing Strategies, Target Audience, Promotional Strategies, ChatGPT
Mixed · Course · 1 - 3 Months
Emory University
Skills you'll gain: Pivot Tables And Charts, Customer Analysis, Probability Distribution, Customer Demand Planning, Marketing Analytics, Forecasting, Consumer Behaviour, Descriptive Statistics, Social Media Marketing, Exploratory Data Analysis, Probability, Statistical Analysis, Target Market, Marketing Effectiveness, Social Media, Model Evaluation, Business Analysis, Time Series Analysis and Forecasting, Microsoft Excel, Marketing
Intermediate · Specialization · 3 - 6 Months

Coursera
Skills you'll gain: Prioritization, Jira (Software), Organizational Skills, Decision Making, Backlogs, Project Management Software, Timelines, Dashboard, Query Languages, Project Management, Resource Management
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Prompt Engineering, Google Gemini, Responsible AI, Generative AI Agents, Retrieval-Augmented Generation, Generative AI, AI Enablement, Google Workspace, Gemini, AI Product Strategy, Google Cloud Platform, Customer experience improvement, Data Governance, Productivity Software, AI Security, AI Workflows, Cloud Infrastructure, Artificial Intelligence, Cloud Computing, Collaboration
Beginner · Specialization · 3 - 6 Months