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Customer Journey Courses

Customer journey courses can help you learn customer segmentation, touchpoint analysis, and experience mapping. You can build skills in crafting personalized marketing strategies, analyzing customer feedback, and optimizing conversion rates. Many courses introduce tools like customer relationship management (CRM) software, journey mapping tools, and analytics platforms that help you track customer interactions and measure the effectiveness of your strategies.


Popular Customer Journey Courses and Certifications


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    U

    Universidade de São Paulo

    Marketing e vendas B2B: Fechando novos negócios

    Skills you'll gain: Lead Generation, Business Marketing, B2B Sales, Customer Insights, Sales Management, Sales Process, Sales Strategy, Sales, Target Audience, Customer Success Management, Marketing, Inside Sales, Customer Relationship Building, Marketing Strategies, Marketing Communications, Marketing Management, Customer Relationship Management (CRM) Software

    4.8
    Rating, 4.8 out of 5 stars
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    451 reviews

    Beginner · Course · 1 - 4 Weeks

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    E

    EDUCBA

    Master & Apply Advanced SAS Programming Techniques

    Skills you'll gain: Sampling (Statistics), SAS (Software), Data Integration, Statistical Programming, Statistical Methods, Data Manipulation, Data Processing, Data Management, SQL, Data Transformation, Data Governance, Transaction Processing, Version Control, Data Structures, File Management

    Intermediate · Course · 1 - 3 Months

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    P

    Packt

    Argo CD for the Absolute Beginners - Hands-On DevOps

    Skills you'll gain: Kubernetes, Prometheus (Software), Application Deployment, CI/CD, Grafana, DevOps, Command-Line Interface, Continuous Delivery, YAML, Git (Version Control System)

    Beginner · Course · 3 - 6 Months

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    U

    Universidades Anáhuac

    Food Design Thinking: Pensar creativamente la alimentación

    Skills you'll gain: Design Thinking, Food and Beverage, Consumer Behaviour, Nutrition and Diet, Health Education, Creative Thinking, Culture, Hospitality and Food Services, Human Centered Design, Creative Problem-Solving, Entrepreneurship, Innovation, Sustainability Standards, Systems Thinking, Social Impact, Empathy

    Beginner · Course · 1 - 3 Months

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    C

    Coursera

    Analyze & Optimize Your AI Visibility KPIs

    Skills you'll gain: Variance Analysis, Dashboard, Key Performance Indicators (KPIs), Power BI, Performance Analysis, Performance Measurement, Web Analytics and SEO, Performance Reporting, Google Analytics, Performance Metric, Business Metrics, Analysis, Statistical Analysis, Business Intelligence, Trend Analysis, AI Enablement, Search Engine Optimization, Management Reporting, Data-Driven Decision-Making, Data Integration

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    U

    University of Illinois Urbana-Champaign

    Microeconomics Principles

    Skills you'll gain: Supply And Demand, Economics, Market Dynamics, Behavioral Economics, Resource Allocation, Socioeconomics, Consumer Behaviour, Cost Benefit Analysis, Decision Making, Critical Thinking

    4.8
    Rating, 4.8 out of 5 stars
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    3.3K reviews

    Beginner · Course · 1 - 4 Weeks

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    C

    Coursera

    Managing AI Projects That Ship and Scale

    Skills you'll gain: Milestones (Project Management), Acceptance Testing, CI/CD, Scope Management, MLOps (Machine Learning Operations), Feature Engineering, Governance Risk Management and Compliance, Capacity Management, Responsible AI, Smart Goals, Project Risk Management, Compliance Management, Stakeholder Communications, Data Governance, Risk Analysis, Model Evaluation, Applied Machine Learning, Project Planning, Risk Management, Mitigation

    Intermediate · Specialization · 3 - 6 Months

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    Coursera

    Debug and Perfect Your No-Code Apps

    Skills you'll gain: User Feedback, Functional Testing, Root Cause Analysis, UI/UX Research, Experience Design, User Experience, Problem Management, User Interface (UI) Design, Integration Testing, Application Development, Network Troubleshooting, Investigation

    Intermediate · Course · 1 - 4 Weeks

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    A

    Alex Genadinik

    Sales Copywriting And Landing Page Optimization With ChatGPT

    Skills you'll gain: Sales Strategy, Marketing Psychology, Marketing Materials, Copywriting, Sales, Sales Process, Selling Techniques, Consumer Behaviour, Marketing, Marketing Strategies, Target Audience, Promotional Strategies, ChatGPT

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
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    E

    Emory University

    Foundations of Marketing Analytics

    Skills you'll gain: Pivot Tables And Charts, Customer Analysis, Probability Distribution, Customer Demand Planning, Marketing Analytics, Forecasting, Consumer Behaviour, Descriptive Statistics, Social Media Marketing, Exploratory Data Analysis, Probability, Statistical Analysis, Target Market, Marketing Effectiveness, Social Media, Model Evaluation, Business Analysis, Time Series Analysis and Forecasting, Microsoft Excel, Marketing

    4.3
    Rating, 4.3 out of 5 stars
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    529 reviews

    Intermediate · Specialization · 3 - 6 Months

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    C

    Coursera

    Analyze Jira: Find Your Open Work

    Skills you'll gain: Prioritization, Jira (Software), Organizational Skills, Decision Making, Backlogs, Project Management Software, Timelines, Dashboard, Query Languages, Project Management, Resource Management

    Beginner · Course · 1 - 4 Weeks

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    G

    Google Cloud

    생성형 AI 리더 (Generative AI Leader)

    Skills you'll gain: Prompt Engineering, Google Gemini, Responsible AI, Generative AI Agents, Retrieval-Augmented Generation, Generative AI, AI Enablement, Google Workspace, Gemini, AI Product Strategy, Google Cloud Platform, Customer experience improvement, Data Governance, Productivity Software, AI Security, AI Workflows, Cloud Infrastructure, Artificial Intelligence, Cloud Computing, Collaboration

    Beginner · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular customer journey courses

  • Marketing e vendas B2B: Fechando novos negócios: Universidade de São Paulo
  • Master & Apply Advanced SAS Programming Techniques: EDUCBA
  • Argo CD for the Absolute Beginners - Hands-On DevOps: Packt
  • Food Design Thinking: Pensar creativamente la alimentación: Universidades Anáhuac
  • Analyze & Optimize Your AI Visibility KPIs: Coursera
  • Microeconomics Principles: University of Illinois Urbana-Champaign
  • Managing AI Projects That Ship and Scale: Coursera
  • Debug and Perfect Your No-Code Apps: Coursera
  • Sales Copywriting And Landing Page Optimization With ChatGPT: Alex Genadinik
  • Foundations of Marketing Analytics: Emory University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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