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Digital Analytics Courses

Digital analytics courses can help you learn data collection techniques, data visualization, web traffic analysis, and conversion rate optimization. You can build skills in interpreting user behavior, segmenting audiences, and developing actionable insights from metrics. Many courses introduce tools like Google Analytics, Tableau, and Adobe Analytics, demonstrating how to apply these skills to track performance, measure campaign effectiveness, and enhance user engagement.


Popular Digital Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    E

    Edureka

    Advanced Analytics with Power BI

    Skills you'll gain: Business Reporting, Data Import/Export, Data-Driven Decision-Making, AI Personalization

    4
    Rating, 4 out of 5 stars
    ·
    10 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Intro to Data Analytics, SQL, and EDA Using Python

    Skills you'll gain: SQL, Data Analysis, Seaborn, Exploratory Data Analysis, Analytics, Data Visualization, Data Visualization Software, Matplotlib, Data Storage, Pandas (Python Package), Big Data, Data Science, Data Management, Data Manipulation, Data Cleansing, NumPy

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Maryland, College Park

    Digital Marketing 2

    Skills you'll gain: Pay Per Click Advertising, Marketing Analytics, Search Engine Optimization, Analytics, Big Data, Google Analytics, Digital Marketing, Search Engine Marketing, Paid media, Web Analytics, Web Analytics and SEO, Online Advertising, Digital Advertising, Marketing Effectiveness, A/B Testing, Applied Machine Learning, Marketing Automation, Machine Learning, Artificial Intelligence and Machine Learning (AI/ML)

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    P

    Packt

    Advanced Google Analytics - A Practical Guide

    Skills you'll gain: Data Collection, Data Validation, Marketing Effectiveness

    Intermediate · Course · 3 - 6 Months

  • Status: Preview
    Preview
    C

    Coursera

    ThoughtSpot-Based BI Analytics

    Skills you'll gain: Dashboard, Interactive Data Visualization, Business Intelligence, Data Visualization, Predictive Analytics, Business Intelligence Software, Data Presentation, Data Storytelling, Business Analytics, Advanced Analytics, Analytics, Trend Analysis, Data-Driven Decision-Making, Forecasting, Stakeholder Communications, Real Time Data, Business Reporting

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Data Analysis with OpenAI API: Save time with GenAI

    Skills you'll gain: Prompt Engineering, Generative AI, Exploratory Data Analysis, OpenAI, ChatGPT, Data Analysis, Data-Driven Decision-Making, Trend Analysis, Sales Strategy, E-Commerce, Data Manipulation, Python Programming

    4.4
    Rating, 4.4 out of 5 stars
    ·
    9 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Preview
    Preview
    C

    Coursera

    TikTok Analytics: Optimize Performance

    Skills you'll gain: Content Performance Analysis, TikTok, Driving engagement, Marketing Analytics, Content Strategy, Performance Metric, Key Performance Indicators (KPIs), Analytics, Data-Driven Decision-Making, Brand Awareness

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Data Analysis with Python: Inform a Business Decision

    Skills you'll gain: Data Storytelling, Pandas (Python Package), Data Analysis, Data-Driven Decision-Making, Exploratory Data Analysis, Analytical Skills, Business Analysis, Data Manipulation, Data Cleansing, Python Programming, Data Import/Export, Promotional Strategies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    9 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Analyzing Digital Transformation Canvas for Competitiveness

    Skills you'll gain: Digital Transformation, Process Analysis, Business Transformation, Performance Measurement, Technology Strategies, FinTech, Competitive Analysis, Stakeholder Analysis, Value Propositions, Case Studies, Business Strategies, Key Performance Indicators (KPIs), Innovation, Entrepreneurship, Leadership, Information Technology

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    D

    Dartmouth College

    Predictive Analytics

    Skills you'll gain: Business Ethics, Predictive Modeling, Predictive Analytics, Advanced Analytics, Scikit Learn (Machine Learning Library), Digital Transformation, Business Analytics, Data-Driven Decision-Making, Feature Engineering, Applied Machine Learning, Statistical Modeling, Classification And Regression Tree (CART), Big Data, Regression Analysis, Supervised Learning, Python Programming, Data Quality, Cloud Platforms, Performance Metric, Artificial Neural Networks

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Design Thinking and Predictive Analytics for Data Products

    Skills you'll gain: Supervised Learning, Feature Engineering, Predictive Modeling, Predictive Analytics, Data Manipulation, Applied Machine Learning, Design Thinking, Machine Learning Algorithms, Scikit Learn (Machine Learning Library), Data Science, Data Cleansing, Classification And Regression Tree (CART), Regression Analysis, Tensorflow, Statistical Methods, Deep Learning

    4.5
    Rating, 4.5 out of 5 stars
    ·
    65 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Digital Marketing Strategies: Analyze & Apply

    Skills you'll gain: Marketing Strategies, Digital Marketing, Competitive Analysis, Marketing Effectiveness, Marketing Planning, Performance Analysis, Case Studies, Business Strategies, Digital Advertising, Market Analysis, Advertising Campaigns, Consumer Behaviour, Mobile Banking, Analysis

    Mixed · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular digital analytics courses

  • Advanced Analytics with Power BI: Edureka
  • Intro to Data Analytics, SQL, and EDA Using Python: University of Pennsylvania
  • Digital Marketing 2: University of Maryland, College Park
  • Advanced Google Analytics - A Practical Guide: Packt
  • ThoughtSpot-Based BI Analytics: Coursera
  • Data Analysis with OpenAI API: Save time with GenAI: Coursera
  • TikTok Analytics: Optimize Performance: Coursera
  • Data Analysis with Python: Inform a Business Decision: Coursera
  • Analyzing Digital Transformation Canvas for Competitiveness : Coursera
  • Predictive Analytics: Dartmouth College

Skills you can learn in Business Essentials

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Leadership (15)

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